Free Organization schema generator for companies and brands. Enter your name, logo, contact and social profiles — get valid Organization JSON-LD with sameAs links and a copyable <script> tag to strengthen your Google knowledge panel.
Paste the <script> tag into your page’s <head> (or anywhere in <body>), then validate the live URL with Google’s Rich Results Test.
An Organization schema generator produces Organization structured data in JSON-LD that defines your brand as an entity: its official name, website, logo, contact point, and the set of authoritative profiles that represent it elsewhere on the web. Google uses this markup to populate and verify the knowledge panel — the branded box that can appear on the right of search results — and to choose the correct logo for your site across Search. It is the foundation of brand-level entity SEO.
Because it describes the whole organisation rather than a single page, Organization markup belongs on your homepage as the canonical definition of who you are. It underpins how AI search engines and assistants identify and describe your company.
The properties that matter most are:
name — your official organisation name.url — the canonical website URL.logo — an absolute URL to a square logo of at least 112x112px.Highly recommended and produced by this tool when supplied: sameAs (an array of official profile URLs — Twitter/X, LinkedIn, Facebook, YouTube, Instagram, Wikipedia, Crunchbase), a ContactPoint built from your contact telephone and email, and a short description. Choosing a precise @type — Corporation, NGO, EducationalOrganization, NewsMediaOrganization — sharpens the entity signal where it applies.
List only profiles you genuinely control in sameAs; linking to unrelated or unofficial pages dilutes the signal. Make the name match your real, consistent brand name across the site and the web. Use a stable, crawlable logo URL — if Google cannot fetch it, it cannot use it. Keep a single Organization definition rather than scattering conflicting versions across pages. Validate the result in the Schema Markup Validator and Rich Results Test linked in this tool, and consider also adding a WebSite object with a SearchAction for sitelinks search box eligibility.
Fill in your brand basics, add as many sameAs profile URLs as you like, and the Organization JSON-LD assembles live with required-field validation. Copy the complete <script> tag and place it on your homepage. Everything runs in your browser, so nothing is uploaded. Pair Organization markup with LocalBusiness on location pages and Article markup that names this organisation as publisher to build a coherent, well-connected entity graph across your site.
sameAs property lists authoritative URLs that refer to the same entity — your official Twitter/X, LinkedIn, Facebook, YouTube, Instagram, Wikipedia or Crunchbase pages. It connects your website to those profiles, helping Google confirm your brand identity for the knowledge panel.Organization for a company or brand without a single public storefront. If you are a physical business customers visit, use LocalBusiness (a subtype of Organization) so you can add address, hours and geo. You can use a more specific Organization subtype like Corporation or NewsMediaOrganization when relevant.sameAs profiles is one of the strongest on-site signals you can provide, but it is not a switch that forces a panel to appear.All free, all client-side. Generate every structured data type your site needs — plus sister hjLabs tools.
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