FAQ Schema Generator
Free FAQPage JSON-LD Markup

What FAQ schema (FAQPage) does

An FAQ schema generator creates FAQPage structured data — a machine-readable description of the question-and-answer content on a web page, written in JSON-LD (JavaScript Object Notation for Linked Data), the format Google recommends above Microdata and RDFa. When a search engine or AI assistant parses this markup, it understands exactly which text is a question and which is the corresponding answer, instead of having to guess from page layout.

Historically, valid FAQPage markup made a page eligible for the FAQ rich result: an expandable accordion of questions shown directly under the blue link in Google search. Although Google narrowed eligibility for that visual treatment in August 2023 (now mostly limited to well-known authoritative government and health sites), the markup itself remains a supported, valid, and useful structured-data type. It continues to help Google’s systems, AI Overviews, ChatGPT, Perplexity, and voice assistants extract and cite your answers accurately.

Required vs. recommended properties

The FAQPage type is refreshingly simple. The single required property is mainEntity, an array of Question items. Each Question requires:

• name — the full text of the question (required).
• acceptedAnswer — an Answer object whose text property holds the full answer (required).

There are no optional decorative properties you need to worry about for the FAQ result — the value is in completeness and accuracy. The most important rule is a content rule, not a markup one: every question and answer in your JSON-LD must be visibly present on the page for users. Marking up hidden, collapsed-by-default-but-absent, or promotional content violates Google’s structured data guidelines and can trigger a manual action.

Rich-result eligibility & guidelines

To stay compliant and maximise your chances of any rich treatment: use FAQPage only for genuine FAQs (not for a forum or a product Q&A where users submit answers — that is QAPage); do not duplicate the same FAQ block across many URLs; do not use it for advertising; and ensure the answers are actually helpful. One FAQPage block per page is the norm. After you paste the markup, always confirm it parses cleanly in the Rich Results Test and the Schema Markup Validator — both links are built into this tool.

How this generator works

This FAQ schema generator runs entirely in your browser. As you add question-and-answer rows, it builds the FAQPage JSON-LD live, validates that every required field is filled, and wraps the result in a complete <script type="application/ld+json"> tag. Copy it, paste it into your page’s HTML, and you are done. Because nothing is uploaded, you can safely mark up unpublished or confidential content. Pair it with our Article schema generator for blog posts or the Breadcrumb generator to complete a page’s structured data.